公司歷程/Company History

ZOBR路豹休閒鞋創立於1980年,是由創辦人黃百路董事長 在台南安南小鎮的小工作室完成的第一雙真皮休閒鞋開始了ZOBR的歷程。在這三十年製鞋過程中,品牌經營理念是堅持用手工打造一雙舒適有質感的真皮休閒鞋。此外,公司還兼具獨立研發與設計開發,包括了鞋墊,樣式及鞋底等部位的核心技術。

【1988】
第一雙專屬男性休閒鞋於安南小鎮某間小工作室誕生,以貼心的人體工學、卓越技術手工製成。初創時期,要推出第一雙問世的手工鞋,須利用一步一腳印拜訪各鞋店。

【1991】
建立休閒鞋品牌形象,推出簡單設計風格的男女帆船鞋鞋款及平底休閒鞋。由於當時沒有國際性鞋展也沒有任何管道可以推展新品,唯有登門拜訪模式,但是第一雙男性休閒鞋成功的導入市場後,各精品鞋店紛紛將第二代設計鞋款引進。

【1996】
在台北中泰賓館展示設計出大膽且前衛的厚底鞋款,當時俗稱的矮子樂,以及透明型氣墊鞋底擁有塔配戰鬥靴鞋款,產品問世後,全台灣各地區鞋店,對於當時大膽的設計都不敢相信,各個參訪的店家都懷疑『這麼高的鞋子,要怎麼穿』,但是於全省各地鞋店上架後,造成搶購風潮 

【2003】
設計推陳出新,不但隨著潮流且品牌設計風格前衛,不斷湧現許多對於顏色搭配及樣式的想法,推出了超高型鞋底以及隱形內增高型鞋底,在當時同品牌間,領導風範。

【2008】
近幾年品牌風格朝向多樣化發展,在品牌發展方面不侷限任何領域,也不輕易地讓品牌定義為任何一種形式,在各種樣式及鞋底高度,不論在中高底台,以及平底台 設計趨勢多樣化,在配色出眾下引領風騷。此外,最重要的核心是對於產品各部份我們堅持自己研發設計,包括了鞋墊、樣式及鞋底等部位。

【2010~NOW】
榮獲台灣製產品MIT優良標章及受邀2010臺北國際花卉博覽會指定設計鞋廠。

ZOBR shoes has begun since 1988. Mr. Huang completed his first shoes at a small workroom in Anna township. His wife has been a crucial partner during his life, and a best product designer. They insist their belief in manufacturing premium quality shoes for thirty years. The main core of our company is that we persist in research, development, and design, including shoe-pads, types, and soles.

The first male casual shoes, being ergonomic and excellent hand-made, were made at a small workroom in Anna township. We visit each shoes store in order to promote our first hand-made shoes in initial stage.

To establish the brand image, the loafers and flats were designed with a casual style. At that time there was no international trade show and any marketing method to reveal our new design. We made possible efforts to express our concept of making shoes by visiting every store. Because of the success in our first works, we have more opportunity to present our next generation products in all corners of the shoes market.

The first public shoes trade show was at the Mandarina Crown Hotel, we attempt to announce avant-garde style with high sole as well as air cushion shoes. Nevertheless many purchasers hold doubtful perception about the new designs, they put the products on the shelf. The new design caught everyone’s eyes immediately. Since then ZOBR design has founded a prominent reputation.

We have added proper elements into our design and developed more shoes style to adapt oriental foot for comfortable wearing. During 2002, we released a higher and hidden high sole which were completely different designs at that time in order to fulfill various consumer group requirements.

We endeavor to develop diversified brand styles. The brand development would not confine our self in some specific consumer group. We mean that the brand should be a multi-faceted development. And the name, Zobr, has stamped on millions shoes during twenty years. The main core of our company is that we persist in research, development, and design, including shoe-pads, types, and soles.

Having the honor to get Taiwan-made Product MIT Smile Logo and the designate design shoe factory of the 2010 Taipei International Flora Exposition.

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